About HomeSmart
Singapore's smart home specialist and official Vestaboard retailer.
Who we are
HomeSmart.sg is Singapore's smart home specialist. We believe in technology and its ability to help people live better — and we work to make that accessible to everyone, not just the tech-savvy.
As the official Vestaboard retailer in Singapore, we bring the world's most iconic split-flap messaging display to local customers with the service and support that comes from having a dedicated team on the ground. We carry local stock, offer free delivery, provide professional installation services, and welcome customers to experience Vestaboard in person at our Chinatown showroom.
What we stand for
Simplify
Technology should make life easier, not harder. We take the complexity out of smart home products so you can focus on enjoying them.
Support
We're a WhatsApp message away. From choosing the right product to installation and troubleshooting, we're here for you — before and after the sale.
Trust
We are authorised retailers and distributors for every brand we carry. No grey imports, no surprises — just genuine products with proper local support.
Backed by PFE Technologies
HomeSmart is operated by PFE Technologies Pte Ltd, a Singapore company established in 1978. With over 40 years in business — from supplying materials during the construction of Changi Airport in 1979 to pioneering smart home retail today — PFE Technologies brings a depth of experience and operational reliability that newer companies simply can't match.
Our smart home division grew from a belief that connected technology should be available to every household, not just luxury homes. Today we are the authorised distributor for Aqara in Singapore and the official retailer for Vestaboard, among other premium smart home brands.
1978
Established
40+
Years in business
UEN
197800448W
Visit our showroom
Our showroom at 24 Keong Saik Road in Chinatown is where you can see and hear the Vestaboard in person — and explore the rest of our smart home range, including the full Aqara ecosystem. Walk-ins are welcome, but appointments are appreciated.
24 Keong Saik Road, Singapore 089131
10am – 7pm daily (excl. public holidays)
